The decision to protect a new idea or product should not be taken lightly and full consideration is needed before proceeding forward. Seeing the road ahead e.g. what form of IP is needed, strategic planning, corporate objectives, risks, rewards and expectations etc. is vital for correct strategic decisions to be made.
Understanding all the factors and each aspect of the project cannot be underestimated and invariably plays an important in determining whether a project will be a success or failure.
Commercial professional impartial advise and direction can make the difference between winning and losing. It fills in the blanks and highlights the strengths and weaknesses in the project.
Provide an honest appraisal and examine your design, product and brand.
Examine your project for IP protection suitability and advise on the protection available.
Recommend the most suitable protection for your project.
Make suggestions that may improve your chances of obtaining secure and robust IP protection.
Undertake commercial research to identify the opportunities, threats and risks.
Highlight the requirements and standards that needs to be achieved.
Cross-reference market requirements with the likelihood of them being met.
Discuss your objectives and advise how best to achieve them.
Formulate a strategy that will deliver the objectives.
Recommend third party service providers to help deliver the objectives.